"Do I know where hell is? hell is in hello"
Fullers sell brewing side to Asahi
https://www.bbc.co.uk/news/business-46999208
A possible silver lining for CMIC members - Fullers is about 15% of total holdings - as it's been a very poor year so far.
Last edited by NickDavies; 25-01-2019 at 08:37.
Fullers official statement here http://https://www.fullers.co.uk/blo...iness-to-asahi
Can't see it being good news for anyone except shareholders. It certainly spells doom for the remaining estate of West London locals that don't fall into the "prestige" category. Will be interesting to what Asahi do with Dark Star.
On leaving the bar, I felt a strong blow to the back of my head. Turning round, I discovered it was the pavement
Incidentally, with around 380 pubs, that will put Fullers well up the list of pubcos, once it is completed.
On leaving the bar, I felt a strong blow to the back of my head. Turning round, I discovered it was the pavement
Well they'll almost certainly try to position Pride as a global brand, like Peroni. They could try that with the likes of Dark Star, but my guess is it will be quietly dropped a few years down the line.
They will, of course, replace all the senior management at Chiswick with people who'll be directed by Tokyo to do their bidding. All the reassurances count for nothing. A fiver in Wetherspoon's vouchers says it will be housing by 2025.
I can see a keg version of London Pride being all over the place within a few years
I've just joined Alcoholics Anonymous - I still drink, just under a different name.
Looks like Asahi paid top dollar,23.6x profits seems to me a very full price ,compared to Marston's purchase of the Charles Wells brewing assets and brands,although I accept that the CW brands had been diminished.I suppose Fullers will now expand their estate with around £125M burning a hole in their pocket.
Maybe turning Chiswick into upmarket flats is all part of Asahi's plan as Nick suggests.
Last edited by Bucking Fastard; 25-01-2019 at 11:32.
"Good people drink good beer" Hunter S Thompson
It does get them a brewery in the UK which they don't currently have. As far as I know Grolsh and Peroni etc are brewed under licence by Coors, a hangover from when the same parent owned those breweries in their original countries. But I doubt Chiswick has the capacity to produce them without ditching many of the existing lines. Selling a prime site in West London - and it is very prime indeed - would build a very big beer factory on a green field site somewhere else and more besides.
They will now own London's two largest breweries...
On leaving the bar, I felt a strong blow to the back of my head. Turning round, I discovered it was the pavement