Visit the Are You Tasting The Pith? site

As Boak and Bailey point out on their blog, there is a lot of debate at present around "craft" beer and snobbery. I was going to post on their blog about why this is, but then realised that it probably warranted a post all of its own.

There are a couple of things going on here. One is the conflation of money and class, a peculiarly American concept. Could it be that the "craft" beer movement, as well as drawing beery inspiration from the USA, has also imported a load of social values along with it? There are a lot of naysayers who object purely on principle to paying £10 for a bottle (or a pint) of beer. I'm not exactly sure why that is - it would be easy to say that it's jealousy, but I think there's something more fundamental going on. I think it's the idea that there is something posh, snobby, pretentious - call it what you want - about spending your money on fancy, rare or expensive beer. Just as I'd defend anyone's right to spend their money on anything that they want (as long as it isn't criminal, in the legally defined sense), I'd also defend anyone's right to express their discomfort about it. But that's just what I think - I'd love to hear your views on that idea.

Tied into this is the idea that people who buy fancy, rare or expensive beer are doing so because they somehow think they are better than people who don't. For this to be true, there would have to be a substantial amount of blog content denigrating the sort of beers that "only" cost below £3 a pint. But I can't find anything, anywhere that says anything like that, BrewDog's publicity machine aside, of course.

Ah, the B-word. Has BrewDog stance on "industrial" beer become so well disseminated that now people are conflating their views with that of the "craft" beer movement as a whole? Or are they closer than "craft" beer lovers would like to think? Or is it really simply about money and snobbery?