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Here are four British beer mats from the sixties (or early seventies?).
Two make dubious health claims for their product — Mann’s does you a power of good, while Mackeson’s looks good, tastes good and does good. The retro equivalent of “contains friendly bacteria”, maybe?


And these two are just beautiful. Helvetica ahoy on the Worthington mat? And the Watney’s design is pure Festival of Britain.




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