"From out of the past rose
THE "PHOENIX"
THE "Phoenix" is the third house to be built by the Company in Harlow new town, its licence was transferred on June 20th, 1957, from the "Old King's Head," Potter Street, which has now been demolished.
In common with other licensed premises in the new town the house is named after a moth.
In designing the new house the Company's Architects Department have, both from a planning and aesthetic approach, attempted to create a building truly representative of its environment. It is situated in the Tye Green neighbourhood centre, which houses young people, many of whom have closely followed the development of their local from a hole in the ground to the finished building.
Accent is on light, colour and space, yet still retaining the intimate qualities found in the Old English Inn.
The House consists of Public and Saloon Bar. Club Room and Off Licence. There are ample facilities for darts and the whole decor is bright and cheerful. Indoor plants have their place in the Saloon Bar where exotic varieties festoon the beech rod screens.
The bottle beer store is at ground-floor level which, by trolly feed system, allows for the easy replenishment of the display cabinets in both bars.
A completely self-contained flat with private entrance has been provided on the first floor for our tenant. Mr. W. J. Liddiard. The "Phoenix " is the third licence held by Mr. Liddiard, who in June this year celebrates 25 years with the Company. In 1933 he became landlord of the "Golden Lion." Lower Edmonton. but it was not until 1957 that he took over the "King's Head." Potter Street. Harlow, which closed for trading later that same year, the licence being transferred to the new "Phoenix."
We wish Mr. and Mrs. Liddiard and their son and daughter-in-law, all of whom take a very active part in the management of the "Phoenix," every success in their new house.
Looking out through the twenty foot window on the front elevation, the view is of the newly completed sports fields and beyond the rolling Essex Hills.
French casements lead out on to a sun terrace and beer garden at the rear of the premises; here, beneath a white pergola and coloured lights, are arranged sun brollies when our climatic conditions allow.
Partitioned oft with mahogany folding floors is the clubroom, which also serves as a useful annexe to the saloon bar.
The off-licence is brightly decorated and contains ample shelving for display and storage of the Company's products. The main display window brilliantly illuminated by concealed fluorescent lighting will not easily be missed at night.
"Courage and Barclay Journal Vol.1, No.3 March 1958", pages 18 - 19.
Sounds wonderful, doesn't it? Unless you look at the photos. "retaining the intimate qualities found in the Old English Inn" yeah, right.