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We recently joined SIBA.

I'm sure I could find a reason to make some publicity out of how I felt I had to and it's just a business choice. Some folks might. Actually, it was a combined effort of a lot of people who convinced me it was the right thing to do. I'm glad we did join.

And today, well, good job well done. We're proud of beer at Hardknott. We're proud to now be part of an organisation that is doing something.

And I'm proud of that top bloke Pete Brown and all the cast of the film.

Proud of British Beer from Society of Independent Brewers on Vimeo.


OK, yeah, perhaps you could critique it's style. But really, is there anything out there that does anything like as good a job? Could you make a film that goes anywhere near it? If so, why haven't you done it?


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