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Appellation Beer - Hipsters, hobnobbing and the exclusive-inclusive divide
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a) Last week, Brews News in Australia highlighted a report that suggested “the positioning of many craft beers to target ‘purists’ and ‘hipsters’ gave the independent brewers less traction with a sizeable part of the Australian market.” The result is that mainstream breweries have created a class of “contemporary beers” that are priced between budget […]
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