Taking the Beard Out of Beer - Happy Birthday RealAle.com & Discount Beer!

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A little newsette for you! Sorry it's a bit press-release-y but I only had time to tinker with existing copy they sent - busy getting set for big tasting with Alec Stewart tomorrow night! Discount details at end.


This month, Twickenham-based Real Ale Ltd. celebrates its fifth Birthday.Since opening the shop doors on 14 May 2005, the company has grown steadily, now supplying people all over the country with its large selection of ales and ciders from micro-breweries across Britain, Europe and the rest of the world.

Operating part of its business out of a warehouse, close to Twickenham Green, the company has used its experience to choose the right beers from an ever-growing number of micro-breweries as well and running not only its own successful ale club, and has also recently taken over the Campaign for Real Ale (CAMRA) Beer Club, which boasts nearly 1,000 members.


Nicholas Dolan, managing director of Real Ale Ltd., comments “Since the beginning I’ve always wanted to give customers the opportunity to try interesting and different beers, which would otherwise be hard for them to find and the development of realale.com felt like the obvious next step, offering a next day delivery service nationwide.


“Being able to work closely with Marks & Spencer’s to source and develop their beer range, with small brewers, has been a unique experience and has undoubtedly taken us to the next level”.

Also, for the past three years Real Ale Ltd. has been supplying Marks and Spencer’s with bottle conditioned ales from regional brewers.


Dolan continues “We work in conjunction with M&S to find regional breweries that produce beers that represent their regions. All of which are brewed exclusively for M&S.”

The nine beers supplied include Scottish Ale from the Cairngorm Brewery, Yorkshire Bitter from Cropton, Norfolk Bitter from Woodforde’s and Cornish IPA from St Austell Brewery.

As Real Ale Ltd. continues to grow, states Dolan emphatically, everyone in the business is never complacent and still feels passionately about the importance of their shop on Richmond Road; he adds: “Promoting small and medium-sized breweries, in many cases from rural communities across the UK, is fundamental to our ethos.We are very keen that the current momentum behind the real ale sector continues for the many years to come."
RealAle.com will be celebrating its 5th anniversary throughout May and will be offering all of its customers 10% off any purchase.
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