PDA

View Full Version : Pencil & Spoon - The Session #56: Thanks to the big boys



Blog Tracker
09-10-2011, 10:41
Visit the Pencil & Spoon site (http://www.pencilandspoon.com/2011/10/session-56-thanks-to-big-boys.html)



http://2.bp.blogspot.com/-iwSMoOhHbMw/TpFmrUKH9oI/AAAAAAAAB1U/pO44WmLfJZw/s200/session_logo_all_text_300.jpg (http://2.bp.blogspot.com/-iwSMoOhHbMw/TpFmrUKH9oI/AAAAAAAAB1U/pO44WmLfJZw/s1600/session_logo_all_text_300.jpg)
Nogeekery. No snobbery. No preciousness. Just beer. Beer with a name up in brightlights. Beer which is available around the world. Which always tastes the same.Consistent. Identical. Good. Not awesome. Not incredible. Just good. If itwasn’t good then how would it sell so much? Marketing might make you buy it oncebut taste makes you buy it again. Good means it makes you want another. I’llhave another Bud. I like Bud. It’s got a story. History. They pioneeredpasteurisation and transporting beer; the first national beer brand. And as alight beer when most people drank dark beer. It’s a brewery which has grown, through family ties, expanded nationally then internationally. Beer Wars had them buying brands;ownership of the market was what they wanted. Buy-outs and mergers later,brands coming and going and changing. But Bud stayed the same. It doesn’tchange. Wherever you drink it, wherever it’s made, it tastes the same. That’san incredible achievement. It makes you trust, it makes it reliable. Thepresent presence, overbearing for some, is a lifestyle for others. I’ll have aBud.


Bit late on this one as it should’ve gone up onFriday... It’s been a busy week. This Session is hosted by Reuben at Tale of the Ale (http://www.taleofale.com/2011/10/session-56-thanks-to-big-boys.html).https://blogger.googleusercontent.com/tracker/8717216232742676074-7718606717192882161?l=www.pencilandspoon.com


More... (http://www.pencilandspoon.com/2011/10/session-56-thanks-to-big-boys.html)