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hondo
18-07-2011, 09:29
"Molson Coors and Carlsberg, are to launch new ‘female friendly’ beers into the UK to stem the decline in beer sales by targeting females."

http://www.morningadvertiser.co.uk/news.ma/article/91162?PagingData=Po_0~Ps_10~Psd_Asc

Alesonly
18-07-2011, 09:49
That wont work most the woman I see on Fri & sat nights get Pissed on Stella & Shorts.

Strongers
18-07-2011, 10:24
That wont work most the woman I see on Fri & sat nights get Pissed on Stella & Shorts.

Very true.

Sophisticated and playful? Do you drink it or buy it a drink?

Farway
18-07-2011, 12:51
That wont work most the woman I see on Fri & sat nights get Pissed on Stella & Shorts.

while the design is rooted in Copenhagen as an international city of fashion and design. Oh and Canal Street, should be ideal for the weekend female bingers

hondo
03-08-2011, 12:46
"When you have women involved with creating the drinks, they are creating a culture of women having an interest in beer."


http://www.marketingweek.co.uk/sectors/food-and-drink/alcohol/pink-frilly-beer-wont-tempt-female-drinkers/3028984.article