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30-06-2011, 10:37
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Many will have said it was watery piss already, but the next beer to have its strength reduced is Budweiser Draught, which is being reduced from 5% ABV to 4.3% (http://www.morningadvertiser.co.uk/news.ma/article/91011) to make it “more sessionable”. Few beer lovers will be shedding any tears over this, but it’s yet another example of the growing trend of beer watering. I suspect few of its drinkers realised it was actually 5% in the first place.

Incidentally, while there is a widespread belief that American beer is weak, this is largely a myth. Most regular US beers, although very pale and bland, conform to the “Continental” 5% standard rather than the British 3.8-4% “session beer” standard. This may arise from the fact that, in the US, alcohol content is normally shown by weight, not by volume. As alcohol is considerably lighter than water, a US beer that is 4% by weight will be the same strength as a Canadian one that is 5% by volume.
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