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30-12-2021, 14:43
Visit the Shut up about Barclay Perkins site (http://barclayperkins.blogspot.com/2021/12/beer-is-bust.html)
https://blogger.googleusercontent.com/img/a/AVvXsEjVAboLBpMUBvnGLbi702j-LjlGFpYR6pADWeBLpu_KzBhxP6e4f2tF_fVhH2hIbVxJZYus7X 0tWZf74pMkz_N-3bvTdzDPpyTgfsqtIpodZ4Rn7cM4g0ITYE1rvrpeWfz6xuIMFZ a6zaGuhI4jd4mgZJrqWBH1hsDiDD4yFO5gMYIbnRbUQx2jCzbC =w306-h400 (https://blogger.googleusercontent.com/img/a/AVvXsEjVAboLBpMUBvnGLbi702j-LjlGFpYR6pADWeBLpu_KzBhxP6e4f2tF_fVhH2hIbVxJZYus7X 0tWZf74pMkz_N-3bvTdzDPpyTgfsqtIpodZ4Rn7cM4g0ITYE1rvrpeWfz6xuIMFZ a6zaGuhI4jd4mgZJrqWBH1hsDiDD4yFO5gMYIbnRbUQx2jCzbC =s1044)
If you're wondering about that title, it comes from the advert below. And is obviously a joke on the campaign of the brewing industry at the time call Beer is Best.This advert provides an interesting snapshot of what types of beer were on offer in the late 1950s.
BEER is BUST - wide open!
Maybe you KNOW us best as WINE MERCHANTS but we can also tell you ALL there is to know about BEER - if you're interested. What's mere, we STOCK far MORE different BEERS than MOST brewers — because we have NO "ties" at all. We are not bound to sell ONLY this beer or that: we stock ALL the good been you are likely to ask for - BECAUSE hate to lose a sale.
Worthing Gazette - Wednesday 26 June 1957, page 9.First, the standard beers. Where they don't even bother mentioning the individual types, just the brewery.
We stock all SIMONDS beers, 3/- qt; all TRUMANS beers, 3/1 qt. ; all WATNEYS, 3/1 qt; all WHITBREADS, 3/7; also Fremlins, Tolly, Mackesons, Friary, Younger's, Eldridge Popes, Benskins, Flowers, and Uncle TOM COBLEY's too if you even SUGGEST you might want it.
Worthing Gazette - Wednesday 26 June 1957, page 9.Fascinating that Whitbread was sold at a premium price compared to the other breweries. Especially surprising as two of the other brewers - Truman and Watney - were Whitbread's direct rivals.
Next a selection of Burton Pale Ales.
BASS, of course — both Red and Green labels - in pints 2/7, half-pints 1/4, and nips 1/-; WORTHINGTON, same prices; Double-Diamond 1/4 ; TAVERN Ale, 1/3.5; Ben TRUMAN 1/3.5; and all other best ales.
Worthing Gazette - Wednesday 26 June 1957, page 9.As relatively strong beers for the period, this set is much more expensive: 1/4 for a half pint when the standard beers sold for 3/- per quart.
I love the way the strongest ones are described as "he-man" beers:
And the HE-man beers: Simonds 5-X at 1/4 per nip; Stingo 1/6 nips: Barley Wine 1/8 nips. Lay in some beer at HOME and get the GARDENING done this weekend.
Worthing Gazette - Wednesday 26 June 1957, page 9.A bit unusually, they still sold beer in casks.
If YOU like it from the WOOD - for real BEERMANSHIP - we can cope with that too: try a "PIN" (4.5 gallons), it should last you ALL evening! SIMONDS 30/-; Whitbreads Bitter 57/-; Younger. Scotch Ale No. 3 57/-, Worthington 57/-. Or any OTHER brew you fancy, in ANY size you like from a PIN to a HOGSHEAD (72 gallons - lasts MANY people a whole WEEKEND).
Worthing Gazette - Wednesday 26 June 1957, page 9.
https://blogger.googleusercontent.com/img/a/AVvXsEgA_9jJhb2DcOKB-fw0tgwucksGfQhvHIW7UrfZrzgU_7SViOEhAkE-oU77XR8rXNVdGx6OBy7TvWoCEjLq3qLyIUagACSgeJqt_f8Hn4 bweA048qjtNG7MlKsiFwlv4bA2JLNu86ZRiy3FNPUjLSEn8WoG raC5zFyVE7mSdbLWhpry5NEg8Fo2J0CV=w364-h400 (https://blogger.googleusercontent.com/img/a/AVvXsEgA_9jJhb2DcOKB-fw0tgwucksGfQhvHIW7UrfZrzgU_7SViOEhAkE-oU77XR8rXNVdGx6OBy7TvWoCEjLq3qLyIUagACSgeJqt_f8Hn4 bweA048qjtNG7MlKsiFwlv4bA2JLNu86ZRiy3FNPUjLSEn8WoG raC5zFyVE7mSdbLWhpry5NEg8Fo2J0CV=s519)
Though they got the size of a hogshead wrong: it's 54 gallons. I'm guessing that the Simonds beer must have been Mild Ale, given the price relative to the other ones mentioned.They were very keen on cans. I doubt any advert today would mention the method of can disposal suggested.
Beer in CANS is excellent - tastes BETTER than beer in bottles - honestly, And SO handy! NO empties to return. Just chuck them over the hedge; easy to CARRY, to OPEN, to DRINK. Keeps perfectly for MONTHS - if nobody sees it - and we can even POST a dozen cans to you and you get them NEXT morning - NO charge for postage or packing. We STOCK 8 kinds of BEERS in CANS - biggest seller is TAVERN at 16/- dozen. For a BARBECUE up the CREEK take some CANS in your CANOE.
Worthing Gazette - Wednesday 26 June 1957, page 9.Wow - 8 types of canned beer. The crazy bastards.
Of course, Lager was also on offer. Only a couple of types, mind.
It you like it LIGHT and mild, fresh and FROTHY, how about LAGER? We stock Barclays 1/3; TUBORG and Carlsberg 1/5; HEINEKEN'S 1/7. One LAST try to get YOUR order.
Worthing Gazette - Wednesday 26 June 1957, page 9.Finally, a selection of Stouts. 20 different ones, no less.
About STOUT now, which we nearly forgot to mention. We stock GUINNESS of course, in 4 sizes: 4/3 qt., 2/2 pt., 1/1.5 half-pint, 11d nip. MACKESONS, in bottle or can. OATMEAL Stout, PLAIN stout and FANCY stout - perhaps a score of them. Very good for NURSING MOTHERS. Very good EXCUSE for nursing mothers. We deliver to you IMMEDIATELY if you say so throughout the TOWN area; and regularly EVERY WEEK in all COUNTRY districts. A postcard brings us RUSHING to your door.
DOMINIC
Peter Dominic Limited
Worthing Gazette - Wednesday 26 June 1957, page 9.How quaint, ordering by postcard.
Next time - some details of the beers mentioned.
More... (http://barclayperkins.blogspot.com/2021/12/beer-is-bust.html)
https://blogger.googleusercontent.com/img/a/AVvXsEjVAboLBpMUBvnGLbi702j-LjlGFpYR6pADWeBLpu_KzBhxP6e4f2tF_fVhH2hIbVxJZYus7X 0tWZf74pMkz_N-3bvTdzDPpyTgfsqtIpodZ4Rn7cM4g0ITYE1rvrpeWfz6xuIMFZ a6zaGuhI4jd4mgZJrqWBH1hsDiDD4yFO5gMYIbnRbUQx2jCzbC =w306-h400 (https://blogger.googleusercontent.com/img/a/AVvXsEjVAboLBpMUBvnGLbi702j-LjlGFpYR6pADWeBLpu_KzBhxP6e4f2tF_fVhH2hIbVxJZYus7X 0tWZf74pMkz_N-3bvTdzDPpyTgfsqtIpodZ4Rn7cM4g0ITYE1rvrpeWfz6xuIMFZ a6zaGuhI4jd4mgZJrqWBH1hsDiDD4yFO5gMYIbnRbUQx2jCzbC =s1044)
If you're wondering about that title, it comes from the advert below. And is obviously a joke on the campaign of the brewing industry at the time call Beer is Best.This advert provides an interesting snapshot of what types of beer were on offer in the late 1950s.
BEER is BUST - wide open!
Maybe you KNOW us best as WINE MERCHANTS but we can also tell you ALL there is to know about BEER - if you're interested. What's mere, we STOCK far MORE different BEERS than MOST brewers — because we have NO "ties" at all. We are not bound to sell ONLY this beer or that: we stock ALL the good been you are likely to ask for - BECAUSE hate to lose a sale.
Worthing Gazette - Wednesday 26 June 1957, page 9.First, the standard beers. Where they don't even bother mentioning the individual types, just the brewery.
We stock all SIMONDS beers, 3/- qt; all TRUMANS beers, 3/1 qt. ; all WATNEYS, 3/1 qt; all WHITBREADS, 3/7; also Fremlins, Tolly, Mackesons, Friary, Younger's, Eldridge Popes, Benskins, Flowers, and Uncle TOM COBLEY's too if you even SUGGEST you might want it.
Worthing Gazette - Wednesday 26 June 1957, page 9.Fascinating that Whitbread was sold at a premium price compared to the other breweries. Especially surprising as two of the other brewers - Truman and Watney - were Whitbread's direct rivals.
Next a selection of Burton Pale Ales.
BASS, of course — both Red and Green labels - in pints 2/7, half-pints 1/4, and nips 1/-; WORTHINGTON, same prices; Double-Diamond 1/4 ; TAVERN Ale, 1/3.5; Ben TRUMAN 1/3.5; and all other best ales.
Worthing Gazette - Wednesday 26 June 1957, page 9.As relatively strong beers for the period, this set is much more expensive: 1/4 for a half pint when the standard beers sold for 3/- per quart.
I love the way the strongest ones are described as "he-man" beers:
And the HE-man beers: Simonds 5-X at 1/4 per nip; Stingo 1/6 nips: Barley Wine 1/8 nips. Lay in some beer at HOME and get the GARDENING done this weekend.
Worthing Gazette - Wednesday 26 June 1957, page 9.A bit unusually, they still sold beer in casks.
If YOU like it from the WOOD - for real BEERMANSHIP - we can cope with that too: try a "PIN" (4.5 gallons), it should last you ALL evening! SIMONDS 30/-; Whitbreads Bitter 57/-; Younger. Scotch Ale No. 3 57/-, Worthington 57/-. Or any OTHER brew you fancy, in ANY size you like from a PIN to a HOGSHEAD (72 gallons - lasts MANY people a whole WEEKEND).
Worthing Gazette - Wednesday 26 June 1957, page 9.
https://blogger.googleusercontent.com/img/a/AVvXsEgA_9jJhb2DcOKB-fw0tgwucksGfQhvHIW7UrfZrzgU_7SViOEhAkE-oU77XR8rXNVdGx6OBy7TvWoCEjLq3qLyIUagACSgeJqt_f8Hn4 bweA048qjtNG7MlKsiFwlv4bA2JLNu86ZRiy3FNPUjLSEn8WoG raC5zFyVE7mSdbLWhpry5NEg8Fo2J0CV=w364-h400 (https://blogger.googleusercontent.com/img/a/AVvXsEgA_9jJhb2DcOKB-fw0tgwucksGfQhvHIW7UrfZrzgU_7SViOEhAkE-oU77XR8rXNVdGx6OBy7TvWoCEjLq3qLyIUagACSgeJqt_f8Hn4 bweA048qjtNG7MlKsiFwlv4bA2JLNu86ZRiy3FNPUjLSEn8WoG raC5zFyVE7mSdbLWhpry5NEg8Fo2J0CV=s519)
Though they got the size of a hogshead wrong: it's 54 gallons. I'm guessing that the Simonds beer must have been Mild Ale, given the price relative to the other ones mentioned.They were very keen on cans. I doubt any advert today would mention the method of can disposal suggested.
Beer in CANS is excellent - tastes BETTER than beer in bottles - honestly, And SO handy! NO empties to return. Just chuck them over the hedge; easy to CARRY, to OPEN, to DRINK. Keeps perfectly for MONTHS - if nobody sees it - and we can even POST a dozen cans to you and you get them NEXT morning - NO charge for postage or packing. We STOCK 8 kinds of BEERS in CANS - biggest seller is TAVERN at 16/- dozen. For a BARBECUE up the CREEK take some CANS in your CANOE.
Worthing Gazette - Wednesday 26 June 1957, page 9.Wow - 8 types of canned beer. The crazy bastards.
Of course, Lager was also on offer. Only a couple of types, mind.
It you like it LIGHT and mild, fresh and FROTHY, how about LAGER? We stock Barclays 1/3; TUBORG and Carlsberg 1/5; HEINEKEN'S 1/7. One LAST try to get YOUR order.
Worthing Gazette - Wednesday 26 June 1957, page 9.Finally, a selection of Stouts. 20 different ones, no less.
About STOUT now, which we nearly forgot to mention. We stock GUINNESS of course, in 4 sizes: 4/3 qt., 2/2 pt., 1/1.5 half-pint, 11d nip. MACKESONS, in bottle or can. OATMEAL Stout, PLAIN stout and FANCY stout - perhaps a score of them. Very good for NURSING MOTHERS. Very good EXCUSE for nursing mothers. We deliver to you IMMEDIATELY if you say so throughout the TOWN area; and regularly EVERY WEEK in all COUNTRY districts. A postcard brings us RUSHING to your door.
DOMINIC
Peter Dominic Limited
Worthing Gazette - Wednesday 26 June 1957, page 9.How quaint, ordering by postcard.
Next time - some details of the beers mentioned.
More... (http://barclayperkins.blogspot.com/2021/12/beer-is-bust.html)