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25-01-2021, 07:09
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Just after the end of the war, Guinness was still producing more than a quarter of a million barrels of Porter annually. Making up almost a quarter of their Irish sales. That changed when the 1950s rolled around and Porter sales began to slip.
It all looks rather like what happened in London. At a certain point, Porter went into terminal decline in Ireland. In the early 1960s, it stopped being a mainstream beer. At least in the Republic of Ireland. It remained reasonably popular in Norther Ireland, particularly in Belfast. And that’s where the last Guinness Porter was served in the early 1970s.
Guinness sales in Ireland 1946 - 1955
Year
Extra Stout
Porter
total
% Porter
1946
987,051
289,512
1,276,563
22.68%
1947
882,284
257,973
1,140,257
22.62%
1948
998,086
284,511
1,282,597
22.18%
1949
1,074,492
290,411
1,364,903
21.28%
1950
1,104,564
268,486
1,373,050
19.55%
1951
1,168,162
243,484
1,411,646
17.25%
1952
1,046,983
228,841
1,275,824
17.94%
1953
1,076,367
210,613
1,286,980
16.36%
1954
1,104,830
175,397
1,280,227
13.70%
1955
1,157,655
138,842
1,296,497
10.71%
Source:
"A Bottle of Guinness please" by David Hughes, pages 276-279.
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Just after the end of the war, Guinness was still producing more than a quarter of a million barrels of Porter annually. Making up almost a quarter of their Irish sales. That changed when the 1950s rolled around and Porter sales began to slip.
It all looks rather like what happened in London. At a certain point, Porter went into terminal decline in Ireland. In the early 1960s, it stopped being a mainstream beer. At least in the Republic of Ireland. It remained reasonably popular in Norther Ireland, particularly in Belfast. And that’s where the last Guinness Porter was served in the early 1970s.
Guinness sales in Ireland 1946 - 1955
Year
Extra Stout
Porter
total
% Porter
1946
987,051
289,512
1,276,563
22.68%
1947
882,284
257,973
1,140,257
22.62%
1948
998,086
284,511
1,282,597
22.18%
1949
1,074,492
290,411
1,364,903
21.28%
1950
1,104,564
268,486
1,373,050
19.55%
1951
1,168,162
243,484
1,411,646
17.25%
1952
1,046,983
228,841
1,275,824
17.94%
1953
1,076,367
210,613
1,286,980
16.36%
1954
1,104,830
175,397
1,280,227
13.70%
1955
1,157,655
138,842
1,296,497
10.71%
Source:
"A Bottle of Guinness please" by David Hughes, pages 276-279.
More... (http://barclayperkins.blogspot.com/2021/01/irish-porter-after-emergency.html)