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08-03-2018, 14:56
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SIBA started life as the Small Independent Brewer's Association. Some people don't think that matters. I think it matters a lot.

https://4.bp.blogspot.com/-MaqJ54XBj7k/WqFHsGjMlcI/AAAAAAAACqg/TzN-blg7psUcrV6FL2lL8tabkyCvcR1ngCLcBGAs/s400/Brewing%2Bvolume%2Bby%2Bband.jpg (https://4.bp.blogspot.com/-MaqJ54XBj7k/WqFHsGjMlcI/AAAAAAAACqg/TzN-blg7psUcrV6FL2lL8tabkyCvcR1ngCLcBGAs/s1600/Brewing%2Bvolume%2Bby%2Bband.jpg)SIBA was set up to try and tackle a specific problem in the beer industry; the beer tie, and the barrier that creates to access to market for the very smallest of brewers. The organisation has now moved to a place that is trying to be "the voice of British brewing" It is inevitable that, perhaps with the exception of a few like myself, the strongest voices are those of big business.

DDS was invented and then it changed its name to BeerFlex, apparently to reflect the idea that brewers could set their own price. However, us brewers have never been able to set our own price, the Pub Companies do that, and have recently driven the price down significantly to the point it is completely bonkers for us to even consider. Larger brewers, above say 3,000hl, can afford to consider this route to market as economies of scale permit a lower delivered price for the beer.

This is just one example where SIBA has turned away, be it deliberately or not, from the needs of the micro-brewer; the true small brewing business. They are not progressing any actions with vigour that might improve my route to market, but are instead protecting and improving the interests of brewers significantly larger than us.

There are a number of like-minded brewers like myself that feel SIBA is failing to represent the little guy. There were several motions at last years AGM calling for the largest of brewers to be removed from the associate membership category as it was felt very strongly that a disproportionate amount of influence was being exerted by the big players in the business. Some of those motions succeeded, but the key one, to remove breweries from membership if they were above 200,000hl, was cancelled from the vote due to the success of a weaker motion put forward by myself.

It is my view, from the mood of the attendees at AGM, that the motion to remove completely the brewers above 200,000hl would have been successful had it been put to the vote.

This year there is a motion being tabled that rather than removing the breweries from membership who are over 200,000hl we permit any brewery in so long as it isn't a global brewery1.

Now, that is all very well, and of course any region can submit a motion. The thing that has really got to me is the fact that news of this motion has been placed under embargo; we are not supposed to publically talk about it. However, SIBA exec can email every single member with their attempts to get this motion passed.

Furthermore, and really crucially, SIBA exec have cynically tightened up the rules regarding the organisation of proxy voting2. This is especially important. It is important that for the sake of micro-brewing you do not let these barriers prevent you form voting just because you cannot get to the AGM.

There are around 1,000 SIBA members. The vast majority of them are very small businesses indeed, and yet direction is coming from a few brewers of much more significant size.

Breweries of my size find it very difficult to get to AGM. The costs, once you factor in travel and accommodation, run in to a significant amount of money. Even supposing your little micro-brewer is flush with cash, which he isn't, finding the time to get away from the business is extremely difficult. He or she is already doing 80 hours a week, as head brewer, van driver, accountant, HACCAP author, cask washer, copper scrubber and general all-round dogs body, finding time to get away is often impossible.

With urgency I am calling upon all brewers who are members of SIBA to reject the motion asking for the membership to be enlarged to take in the biggest3 PLC brewing businesses. If this motion succeeds we can be sure that SIBA will move even further way from the interests of the current membership.

Proxy voting has been made particularly difficult it seems. Couple that with a gagging order on us talking about the issue shows clear intent to subvert the course of this particular democratic process. It is your duty to ensure you get your proxy vote set-up up with urgency.

For this reason I have decided to break ranks and ignore the embargo, hence this blog.


Please do not let a few 10s of people dictate over 1,000.
Protect the future of YOUR trade organisation.
PUT IN YOUR PROXY NOW!!
Proxy voting nominations need to be in by 5pm Monday 12th March. IT CAN BE AN EMAIL ATTACHMENT.

Hardknott is happy to act as proxy, please get in touch.

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1I fully expect that the detail of the motion will be pointed out to me: i.e. that only those under 1% of the total UK beer market will not be allowed.

Except there is a clause stating the the board can override that. Considering I have little faith in the board it'll not be long before we see even bigger breweries permitted membership.

2Apparently a simple email is not sufficient to register a proxy vote. It must be a signed letter on company headed paper. I mean, I don't know about the reader, but I haven't got company headed paper. OK, I've got a Word template.. but really, company headed paper?

For clarification, it can be an email attachment, apparently. But then why not just an email? For goodness sake this is what we do most of our business by, very rarely needing an actual wet signature.


3I believe it to be important to point out that SIBA is my only trade organisation. Larger brewers have BBPA and IFBB. One has to question why the largest of brewers want access to our trade organisation, the very trade organisation that is suposed to be protecting us against the largest of businesses. They claim we'll get benefits. Well, I have a lot to say on the supposed benefits of working with large PLCs. It isn't as good as you might think.

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