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07-05-2016, 16:57
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The British Beer and Pub Association have just released their latest British Beer Barometer (http://www.beerandpub.com/news/q1-beer-sales-show-encouraging-signs-of-stability-says-bbpa) statistics covering the first quatrter of 2016. As very often in their publicity, they concentrate on the perhaps misleading quarter-on-quarter figures rather than the more meaningful annualised ones. The link to download the table is missing from the press release, but can be found here (http://www.beerandpub.com/statistics).
Looking at the annual figures, year-on-year on-trade sales show a 2.4% decline, a better figure than in most recent years, but still indicative of a long-term downward trend. Compared with ten years ago, on-trade sales are down by 36%, whereas off-trade sales have fallen by only 2%. I wonder what might have happened in the early part of that period to encourage that trend.
Off-trade sales are also now 6% above the on-trade, suggesting that particular tipping point is long gone.


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