View Full Version : Tandleman's Beer Blog - Heineken Boss Talks Sense

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19-12-2013, 10:56
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The Morning Advertiser has a good piece on pubs by Heineken UK boss, David Forde. It isn't often I find little to diasagree with from such a person, but he seems pretty much on the money here to me in calling for pubs to give customers a much beter experience than they currently do and for better training for staff. He also encourages customers to complain about bad service and beer.

You can read it all here (http://www.morningadvertiser.co.uk/Business-Support/The-Big-Interview-David-Forde-Heineken-UK).

Remember the Tandleman motto - "It's the offer Stupid".

Mr Forde estimates that 30% of beer serves are inadequate in some way. He is being conservative I'd say, but a shocking figure when you think about it.

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